The digital agency of the Talan group

Luxury & watchmakingSwiss watchmaking manufacture

A global platform and 7 e-commerce websites

Digital as a new lever for customer acquisition and relationship, built on Magento 2, Prismic and PWA.

Watches in a wooden case lined with navy leather, softly out of focus
Magento 2PrismicPWAInternational e-commerce

The project

How to make digital a new lever for customer acquisition and relationship for this Swiss watch manufacture? Wide set up a new website and e-commerce combining refined user experience with an innovative technological approach: an international content platform and 7 e-commerce websites.

The challenge

Make digital a lever worthy of a watch manufacture, internationally.

01

Acquisition

A new lever to attract and convert customers in international markets.

  • International content platform
  • 7 e-commerce websites
02

Customer relationship

A refined experience, worthy of the manufacture's world, to extend its relationship with customers.

  • Refined user experience
  • Innovative technological approach

The solution

A Magento 2, Prismic and PWA foundation

01

Digital consulting

Strategic support to define the role of digital in acquisition and customer relationship.

02

UX & design

A refined user experience, worthy of the watchmaking world.

03

Magento 2 e-commerce

7 e-commerce websites on a shared foundation.

04

Prismic & PWA

A headless CMS and a Progressive Web App for an international content platform.

Magento 2Headless CMSPWA

One content platform, 7 stores

Learn more about our e-commerce offering

An international content platform and 7 e-commerce websites combining a refined experience and an innovative technological approach.

Measurable
results

A launch that exceeded sales estimates and generated strong demand.

+23%

e-commerce sales compared to estimates

10

weeks to fully sell out a flagship range

300+

availability alert requests

A watchmaking
e-commerce project?
Let's talk.

From digital strategy to online store: let's discuss your project.

Contact us

Switzerland

Open
Geneva Esplanade de Pont-Rouge 9
1212 Lancy
Lausanne Place Saint-François 5
1003 Lausanne
+41 22 721 02 00

France

Open
Paris 91-95 rue Carnot
92300 Levallois-Perret
Lyon 131 Bd de Stalingrad
69100 Villeurbanne
+33 1 74 18 79 79

Spain

Open
Barcelona Carrer d'Aragó, 383, 10ma
08013 Barcelona